For your information……copied from http://www.jewfaq.org/elul.htm#Selichot and http://www.hebcal.com/holidays/.
Significance: Time of reflection leading up to Rosh Hashanah (which begins 9/25/14 through 9/26/14) and Yom Kippur (which begins October 4th 2014).
Customs: Blowing the shofar (ram’s horn); asking people for forgiveness; reciting penitential prayers.
Selichot or slichot (Hebrew: סליחות) are Jewish penitential poems and prayers, especially those said in the period leading up to the High Holidays, and on Fast Days. In the Ashkenazic tradition, it begins on the Saturday night before Rosh Hashanah. If, however, the first day of Rosh Hashanah falls on Monday or Tuesday, Selichot are said beginning the Saturday night prior to ensure that Selichot are recited at least four times.
Selichot As the month of Elul draws to a close, the mood of repentance becomes more urgent. Prayers for forgiveness called selichot (properly pronounced “s’lee-KHOHT,” but often pronounced “SLI-khus”) are added to the daily cycle of religious services. Selichot are recited in the early morning, before normal daily shacharit service. They add about 45 minutes to the regular daily service. Selichot are recited from the Sunday before Rosh Hashanah until Yom Kippur. If Rosh Hashanah begins on a Monday or Tuesday, selichot begins on the Sunday of the week before Hashanah, to make sure that there are at least 3 days of Selichot. The first selichot service of the holiday season is usually a large community service, held around midnight on Motzaei Shabbat (the night after the sabbath ends; that is, after nightfall on Saturday) . The entire community, including men, women and older children, attend the service, and the rabbi gives a sermon. The remaining selichot services are normally only attended by those who ordinarily attend daily shacharit services in synagogue.